Senior Interactive Producer for matrixx
matrixx is an award-winning social media production company that specializes in engaging online branded entertainment and brand management. We are experts at driving traffic and sales through social networking and word-of-mouth marketing buzz. Our efforts produce and blend usage, product features and messageing so that it is completely organic to the viewer and can’t be skipped.
Quickly becoming an award-winning Senior Interactive Producer for matrixx, some of my key attribute’s include my passion for artificial intelligence and use of cognitive psychology throughout my work. I have successfully budgeted, planned, produced & managed simultaneous social media marketing campaign pitches, strategies and website development projects.
• Platinum Hermes Award Winner for Schlotzksy’s: BigLeagueClubz.com campaign. (Senior Producer)
• Silver W3 Award Winner for Johnsonville: CreateYourOwnVille.com campaign. (Senior Producer)
• Successfully budgeted, managed, implemented and analyzed simultaneous interactive marketing campaigns.
• Contribute to the agency’s interactive capabilities in new business pitches.
• Discover, Identify & Produce new technologies, applications and procedures for the benefit of the industry and brand.
• Design and implement agency’s interactive processes, GUI concept designs, project documentation templates and banner ads.
• Perform first draft of legal documents and create vendor compliance manuals based on retail specifications.
• Procurement of Analyitics, SEO/SEM results, Ad buys & Social Networking ROI for client and case study.
• Client consultation on on User Trending, Social Networking, Blogging and Web & Application Development.
• Train and mentor clients, Emerging Media staff and interns on industry best practices.
Tags: agency, ameresco, Analytics, anthony cerreta, Blog, Blog Planning, budgeting, business development, california, campaign budgeting, career, coby electronics, consultant, Contest Creation, CPM, dippin' dots, email, email marketing, entertainment, GUI Prototypes, interactive producer, Interactive Project Planning, johnsonville, market testing, marketing, marketing manager, matrixx, Metrics, mobile media, Mobile Media Marketing, myspace, new business, New Business Planning, new product, ntho, online, Online games, Outreach, Persuasion, Portfolio, PPC, producer, professional, research and development, santa monica, schlotzsky's, SMO, social media, social networking, startup, sweepstakes, Video, web development, youtube