Senior Interactive Producer for Dippin’ Dots 0/40 Email Fan Club
Dippin’ Dots, the ice cream of the future which uses liquid nitrogen at subzero temperatures to produce tiny beads of ice cream, needed a controlled platform for their Franchisee’s to perform local email marketing to their customers.
As Senior Interactive Producer for matrixx, the solution we developed was the “Forty Below Zero Club” – an online club full of fun, games and free ice cream on your birthday.
Dippin’ Dots 0/40 Club
In addition to continued marketing efforts to promote the club, ongoing maintenance has continued into 2009 which includes the ability for members to join the 0/40 Club at www.DippinDots.com, play games, update their preferences and select their favorite Dippin’ Dots locations.
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