Social Media Marketing Manager for the ENVY aerobic fitness series
As an encore to its phenomenally successful series Carmen Electras Aerobic Striptease, which has sold over 600,000 copies in a dozen languages worldwide, DNA Studio created and produced the ENVY aerobic fitness series – a compliment to the 90’s fitness classic “Body of Steel” series.
36,000+ views on youtube, 10,000+ views on myspace
Leading DNA Studio’s interactive social media outreach efforts as the Social Media Marketing Manager, I was responsible for creating the video’s online banners from pre-made graphic assets, developing the Myspace page and posting video promotional samples to Youtube.
Visit the ENVY Series Myspace Page
Marketed nation-wide, this dynamic super-team fitness concept was shot in HD at the beautiful, exclusive Yelapa Cove near Puerto Vallarta, Mexico. The DVD series was released during the 2005 holiday season and was initially sold exclusively by DNA Studio through the web and through a dedicated call center at 1-800-969-ENVY.
*disclaimer: I did not produce or edit this video. I was in charge of directing the video series social media marketing strategies.
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