Holiday Email Marketing Secrets, Tips & Best Practices
on Blog •November 30th•
I compiled this information in 2008 and after spending some time referencing and updating, I feel it still holds true today. I have been using these tips for the past 3 holiday seasons and have seen great results. What is working for you? I would love to hear your advice and tips as well!
Seven (7) Fall Email Marketing Ideas
In the upcoming few months, give a special autumn touch to your email newsletter. Using seasonal inspirations in your emails adds a little fun to your marketing mix.
http://blog.mailermailer.com/2008/10/fa … ing-ideas/ Happy Birthday: Turn a Special Day into Revenue
Some practical email marketing advice on how best to use the "date of birth" demographic you've collected.
http://www.clickz.com/showPage.html?page=3342831 Moneymaking Ideas for the Other Holidays
Here are some special occasions for your winter and spring calendars and a few ideas on how to capitalize on them.
http://verticalresponse.blogs.com/verti … g_ide.html
February
Black History Month
Valentine’s Day
Presidents’ Day
Chinese Lantern Festival
Daytona 500
Cinco de Mayo
Prom
Kentucky Derby
Mother's Day
Graduation
Memorial Day
—>
HOLIDAY EMAIL MARKETING:
Holiday Email Marketing I: Getting ready and role models.
What should you do now for holiday sales success?
http://www.email-marketing-reports.com/ … ready.html Boosting Holiday Revenue Through Email
Three proven methods to boost holiday revenue through e-mail
http://www.dmnews.com/Three-proven-meth … cle/93340/ Six (6) Steps to a Happier Holiday Season
Fine-Tune Email Marketing with Six Holiday-Specific Strategies
1. Review what worked and what didn't last year.
2. Review the state of your current email-marketing program.
3. Assess list quality, age and history.
4. Tune up your email program's physical characteristics.
5. Reconsider email frequency.
6. Test now before the traffic begins to build.
http://www.emaillabs.com/email_marketin … _tips.html Three (3) Holiday Marketing Tips (That also work well during a recession!)
1. Solve a customer's problem
2. Connect to the timing of your customers' decision making
3. Target customers' interests and buying patterns
http://www.entrepreneur.com/marketing/o … 80754.html 7 Holiday Marketing Mistakes to Avoid
What should you do now for holiday sales success?
http://www.email-marketing-reports.com/ … ready.html Boosting Holiday Revenue Through Email
Three proven methods to boost holiday revenue through e-mail
http://www.dmnews.com/Three-proven-meth … cle/93340/ Six (6) Steps to a Happier Holiday Season
Fine-Tune Email Marketing with Six Holiday-Specific Strategies
1. Review what worked and what didn't last year.
2. Review the state of your current email-marketing program.
3. Assess list quality, age and history.
4. Tune up your email program's physical characteristics.
5. Reconsider email frequency.
6. Test now before the traffic begins to build.
http://www.emaillabs.com/email_marketin … _tips.html Three (3) Holiday Marketing Tips (That also work well during a recession!)
1. Solve a customer's problem
2. Connect to the timing of your customers' decision making
3. Target customers' interests and buying patterns
http://www.entrepreneur.com/marketing/o … 80754.html 7 Holiday Marketing Mistakes to Avoid
12 Low-Cost Marketing Ideas for the Ho-Ho-Ho-lidays!
http://smallbiztrends.com/2008/10/low-cost-marketing-ideas-holidays.html
Holiday Cards and Invitations (FREE!) Downloadable PDF template
http://www.smallbiztrends.com/holiday-card-template.pdf
OTHER HOLIDAYS
In the upcoming few months, give a special autumn touch to your email newsletter. Using seasonal inspirations in your emails adds a little fun to your marketing mix.
http://blog.mailermailer.com/2008/10/fa … ing-ideas/ Happy Birthday: Turn a Special Day into Revenue
Some practical email marketing advice on how best to use the "date of birth" demographic you've collected.
http://www.clickz.com/showPage.html?page=3342831 Moneymaking Ideas for the Other Holidays
Here are some special occasions for your winter and spring calendars and a few ideas on how to capitalize on them.
http://verticalresponse.blogs.com/verti … g_ide.html
January
New Year's Day
Eye Care Month
Hot Tea Month
National Blood Donor Month
National Braille Literacy Month
National Hobby Month
National Soup Month
National Staying Healthy Month
National Thank You Month
Oatmeal Month
February
Black History Month
Valentine’s Day
Presidents’ Day
Chinese Lantern Festival
Daytona 500
Superbowl
Mardi Gras
Mardi Gras
American Heart Month
American History Month
Children's Dental Health Month
International Friendship Month
National Cherry Month
National Embroidery Month
National Grapefruit Month
National Snack Food Month
National Wild Bird Feeding Month
Responsible Pet Owners' Month
March
NCAA Basketball – March Madness
St. Patrick's Day
First Day of Spring
American Red Cross Month
Irish-American Heritage Month
Music in our Schools Month
National Craft Month
National Frozen Food Month
National Noodle Month
National Nutrition Month
Woman's History Month
Youth Art Month
Week Long Observances
1st Week – Newspapers in Our School Week
2nd Week – Bubble Gum Week
2nd Week – Crochet Week
April
April Fools’ Day
Daylight Savings Time Begins
Passover
Tax Day
Baseball Opening Day
Easter
Secretaries’ Day
Cinco de Mayo
Prom
Kentucky Derby
Mother's Day
Graduation
Memorial Day
June
Dairy Month
Great Outdoors Month
National Adopt-A-Cat Month
National Drive Safe Month
National Fresh Fruit and Vegetable Month
National Iced Tea Month
National Rose Month
National Safety Month
National Tennis Month
Potty Training Awareness Month
Turkey Lovers Month
Zoo and Aquarium Month
Week Long Observances
1st Week – National Fishing Week
2nd Week – National Clay Week
4th Week – National Camping Week
July
4th of July
National Ice Cream Day
Anti-Boredom Month
National Baked Bean Month
National Blueberry Month
National Hot Dog Month
August
Month Long Observances:
American Artist Appreciation Month
Foot Health Month
Home Business Month
National Catfish Month
National Golf Month
National Inventors Month
National Water Quality Month
Week Long Observances:
1st Week – National Clown Week
Check out my page for this special day!
2nd Week – Elvis Week
2nd Week – National Apple Week
2nd Week – National Smile Week
Check out my page for this special day!
3rd Week – Air Conditioning Appreciation Week
3rd Week – American Dance Week
September
Baby Safety Month
Better Breakfast Month
Cable TV Month
Children's Eye Health and Safety Month
Classical Music Month
Library Card Sign-Up Month
National Chicken Month
National Courtesy Month
National Honey Month
National Pediculosis Prevention Month
National Piano Month
National Rice Month
National School Success Month
National Sewing Month
Read-A-New-Book Month
Women of Achievement Month
October
Adopt-a-Shelter-Animal Month
Computer Learning Month
Energy Awareness Month
Family History Month
Check out my page for this special day!
National Apple Month
National Clock Month
National Dessert Month
National Pizza Month
National Popcorn Popping Month
National Roller Skating Month
Polish American History Month
National Stamp Collecting Month
November
Thanksgiving
Aviation Month
Check out my page for this special day!
Child Safety and Protection Month
Good Nutrition Month
International Drum Month
Latin American Month
National Adoption Month
National Epilepsy Month
National Model Railroad Month
Peanut Butter Lover's Month
Black Friday (Friday after Thanksgiving)
Cyber Monday (Monday after Thanksgiving)
Week Long Observances
2nd Week – National Children's Book Week
3rd Week – American Education Week
December
Christmas Eve
Christmas Day
New Year's Eve
Hi Neighbor Month
National Stress Free Family Holiday Month
Read A New Book Month
Safe Toy and Gift Month
Check out my page for this special day!
Universal Human Rights Month
Write to a Friend Month
Eat A Red Apple Day
Hanukkah Begins
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